With this addition to its Human Capital Media Group portfolio, MediaTec becomes the premier multiplatform media company providing thought leadership, news and analysis across the entire hire-to-retire spectrum.
“We are extremely enthusiastic about this expansion of the Human Capital Media Group,” said Norm Kamikow, MediaTec president and editor in chief. “The addition of Workforce Management significantly broadens and deepens our portfolio of media assets and strengthens our ability to offer meaningful content that positively impacts the industry from the C-suite to the front lines.”
“Its timely and news-driven coverage of key business stories from an HR perspective provides the tactics, trends and tools organizations of all sizes need to maximize and manage human capital assets,” he added.
Human Capital Media’s industry-leading content comprises three award-winning publications aimed at an executive audience — Chief Learning Officer, Talent Management and Diversity Executive magazines — plus associated electronic media, websites, research initiatives, industry benchmarking, awards and recognition programs and live and virtual events.
With this acquisition, the Human Capital Media Group portfolio now includes the award-winning Workforce Management magazine — one of the oldest and largest continuously published business magazines in the U.S. — as well as several newsletters, the annual Optimas Awards and the popular website Workforce.com. The resulting content powerhouse has a combined BPA-qualified circulation of 153,000 readers, approximately 1.5 million total annual Web visitors and a combined database of almost 600,000 human capital professionals.
“After an impressive history covering 90 years, Workforce Management is one of the most widely respected and referenced resources in the industry,” said John Taggart, MediaTec executive vice president and group publisher. “We are proud to be part of its future as it continues to inform, inspire and influence HR practitioners, providers, vendors and suppliers.”
“We share a common mission aligned to this industry,” he continued. “Now, with our combined strengths, we also share unmatched editorial integrity, range and relevance to help organizations improve their business — and their bottom line — through effective management of the workforce.”
MediaTec Publishing Inc. is a leading integrated media company serving the human capital, management and workforce development industries. In addition to publishing Certification Magazine, the company’s Human Capital Media (HCM) Group publishes Chief Learning Officer, Diversity Executive, Talent Management and Workforce Management magazines. The HCM Group also operates two widely referenced online industry resources, HumanCapitalMedia.com and Workforce.com. MediaTec leverages its award-winning editorial content with innovative integrated media products, including targeted newsletters, webinars, interactive websites, special print and online supplements, resource guides, industry research and benchmarking, a vendor directory as well as conferences that bring together international audiences to network and discuss leading-edge strategy and best practices in the industry. MediaTec partners with recognized industry experts and provides thought-provoking feature articles, news, opinions and insights through its award-winning publications, events and e-media and gives readers the business intelligence and knowledge they need to succeed in new and changing markets.
President and Editor in Chief
MediaTec Publishing Inc.