Do You Really Need a Survey?

1. What is the goal of the survey?
2. How will leaders ensure reliable and valid questions?
3. How will the survey ensure confidentiality?
4. Who will analyze the results?
5. Are leaders willing to look at the feedback honestly?
6. How will leaders share results with employees?
7. How should feedback be collected for further analysis?
8. Who will prioritize the action steps based on the results?
9. How will the organization monitor and measure success on the action steps?
10. Will the organization commit to a follow-up survey?

If leaders cannot answer some of these questions, discuss the survey’s purpose further at the leadership level before assigning it to managers or human resources.